WisRWA Calendar

May 19
2017
2017 WisRWA Conference
May 19 - 21, 2017
Green Bay, Wisconsin

Featuring best-selling authors Christie Craig, Virginia Kantra, and Sarah MacLean.

Register now under the Conference tab!

Meeting Times

Apr 05
2017
Green Bay
11:30-3:00 - 1951 West Restaurant,1951 Bond St, Green Bay

PERSONAL BRANDING: We all know about product branding - Nike's “Just Do It,” for example - but have you heard about personal branding? Gini Athey will present a Five-Point Personal Branding program and suggest ways to connect it to our writing and promotion of our books.
Apr 15
2017
Milwaukee
9:00-11:30 - Mayfair Mall (Garden Suites Community Room, Lower Level)

PITCH PRACTICE with Literary Agent Abby Saul of Lark Group, who will share some tips, dos and don’ts, as well as insider info on romance trends. Tighten up your pitch for the May Conference in Green Bay. Get feedback on your opening hook and your query letter. Whatever you need, Abby can give insight from her end as a publishing partner. Bring your first page, your latest query letter, and your pitch.
Apr 15
2017
Wausau
11:15-1:15 - Vino Latte

WHAT'S THE SECRET TO MAKING A ROMANCE NOVEL POP? The answer is mystery, suspense, and tension, using a wide range of tried-and-true, nuanced techniques that can spice up any story and keep readers turning pages and coming back for more.
Apr 29
2017
Chippewa Falls
10:00-12:30 - 29 Pines @ Sleep Inn & Suites

STRENGTHENING OUR WORDS for Better Storytelling - We exercise our muscles and feed our bodies healthy foods (most of the time). But what about our brains? What about our writing skills? Stronger words make for a stronger story which makes for better sales. So join us for a discussion on this important topic!

WisRWA Newsletter



Boswell Book Company

Trends in Publishing from a Bookseller’s Perspective

Daniel Goldin of Boswell Books, on Trends in Publishing
The Milwaukee Area is hosting Daniel Goldin of Boswell Book Company on Saturday, March 18. He’ll be talking about trends in publishing, from the perspective of a bookseller. He’ll be looking at the relationships between publisher/bookstore and novelist/bookstore, as well as field questions about book launches and readings. We thought you might like to get to know him a bit before his talk, so we asked him a few questions.

Q: Why do you think Boswell is thriving?
A: Honestly, I wake up every day and ask myself that question. I honestly wouldn’t say thriving, but chugging along. Every store is two mistakes away from closing. But I definitely can credit my booksellers (particularly Amie and Jason, our buyer/managers, but there’s a lot of amazing contributions), my customers, our landlords (we’ve had two), the previous owners of Schwartz, my family, publisher support, and author support too. I would say on my part, there are a few things that help:

  1. I love books and reading, which sort of gives us a sense of mission.
  2. I love retail, which means that I’ve studied what seems to work and what doesn’t all my life.
  3. I like both details and big picture.
  4. I always want to do the best job I can do. Of course, the best I can do sometimes isn’t all that great, but what can you do?
  5. I understand that I and Boswell can’t be everything to everybody.

I am also a big fan of under-promising. It’s better to be a little better than expectations than vice versa. I’ve found that’s a good character fit for Milwaukee, which also can be a little better than you’d expect.

Q: Do I read romance novels?
A: Of course I’ve read romance novels. And I can answer that question in two ways.

Firstly, many books masquerading as other genres, or no genre, are in fact romances, from YA to contemporary women’s fiction to historical and even a good amount of what poses as literary fiction (meaning that the author also teaches in an AWP program).

And secondly, in my day, I’ve read pretty serious genre. In my past life, I was a publicist at Warner Books, which had a strong group of romance writers. I would try to read one of the books so that I could talk about them more fluently. One year I even helped run our booth at the RWA convention. I was a big fan of Dorothy Garlock, and while we haven’t corresponded in many years, we continued to be pen pals (yes, this is pre-computer) for quite a while after I left publishing. I was a big fan of our two romance editors, the now-retired Fredda Isaacson, and Claire Zion, who is still editing at Berkley/NAL. One of her current authors is Renée Rosen, who is at Boswell for Windy City Blues on March 21, 1 pm. It’s a great historical about the Chicago music and Civil Rights scene in the 50s and 60s with a romance at the center.

Thanks for talking with us, Daniel! We’ll see you on March 18.

Saturday’s meeting is open to all. Come visit if you’d like to see what WisRWA is about.

ShareTweet about this on TwitterShare on FacebookShare on Google+Pin on PinterestShare on LinkedIn

Speak up:

comment

| TAGS:

, , , ,