WisRWA Calendar

Mar 01
2018
Last Day to Enter Fabulous Five Contest
March 1, 2018 at 11:59 PM CST is the last day the Fab Five Contest will accept entries. Entries cap at 35 entries per category and all entries received after the deadline will be returned.

For more information: http://wisrwa.org/contests/contest-fab-five/
Oct 06
2018
WisRWA 2018 Fall Workshop
Mark your calendars for the 2018 Fall Workshop on October 5-6, 2018 at the Grand Lodge Waterpark Resort, Rothschild, WI. For more information, click the Workshop tab.
Apr 05
2019
WisRWA 2019 Write Touch Conference
Mark your calendars for the 2019 Write Touch Conference April 5-7, 2019 at the Milwaukee Hyatt in beautiful downtown Milwaukee. More details to follow!

Meeting Times

Mar 07
2018
Green Bay
11:30-2:00; 1951 West, 1951 Bond Street, Green Bay

How to Write a Series

Green Bay Area member, Lily Silver will share her process on how to write a successful series.
Mar 10
2018
Chippewa Falls
10-12:30; Deb’s Café, 1120 122nd Street, Chippewa Falls

Fear of Writing and Publishing: Success and/or Failure

Is fear holding you back from realizing your dream? Are you afraid of the writing/publishing process, afraid of failing after all your best efforts, or, yes, even afraid of actually succeeding? Then this discussion is for you.
Mar 10
2018
Wausau
10:00 - 12:00; Marathon County Library, 300 North First Street, Wausau WI

The Nitty Gritty Down & Dirty – Truth About Writing the Break-out Block-Buster Novel

A fun guide to plotting: Why start from scratch and reinvent storytelling? This workshop is a guide that reveals the structure and elements in huge bestsellers. We will see how successful authors break out by satisfying readers’ needs.
Mar 17
2018
Milwaukee
11:00-2:30; Mayfair Mall (Garden Suites Community Room, Lower Level), 2500 N Mayfair Rd, Wauwatosa

Get Ready to Indie!

WisRWA Member, Nicolette Pierce will share details about self-publishing. Find out if self-publishing is right for you, when to know if you're ready and many more things surrounding this type of publishing.
Apr 10
2018
Wausau
10:00 - 12:00; Marathon County Library, 300 North First Street, Wausau WI

Write Your First Draft Fast and Finish Your Book Now!

Valerie Clarizio has co-authored and ghostwritten more than 100 nonfiction books for doctors, therapists, and professional speakers. Learn some of her tips and tricks to make use of your precious writing time and get your novel completed.

WisRWA Newsletter



Social Media: Keeping Your Audience Engaged

Social Media Sharing TreeWhen posting on a page, Facebook provides amazing analytics. Under the insights “tab,” you can see your audience reach and engagement for each post. I have over 3500 Facebook followers and it’s near impossible to get more than a 1.8k organic “reach” on my posts (that means my post only reaches half of the users who followed my page). Sure, I could boost a post (pay to have it reach those users), but I’ve found that organic is just fine IF I pay attention to day-to-day user engagement.

User engagement is when someone clicks or comments on the post. That statistic is the other important listed number in the Insights tab. Keeping a higher engagement number plays into your reach.

How does one keep user engagement high? Post content that the encourages users to comment/respond. Think outside the author role. Honestly, my random, weird thoughts tend to really catch people’s attention.

Some of my best post to date:
Muffins vs. Cupcakes
Matched or Mismatched socks?

Social Media IconsThose were the complete posts. Three words and four words. That’s it. A close runner up would be the time I asked, “What is the most annoying sound in the world?” Not only did my audience engage, they entertained the heck out of me.

I quickly learned that keeping a mix of fun, interactive posts versus promotional posts meant that the promotional posts would have a better reach. Here’s an example of a post that did reach 3.7k users without needing to pay for a boost.

As you can see in the post, I ended it with a fun call to action. “Friends don’t let friends miss deals…Please share!” The post received over 71 shares which helped the post surpass my page’s organic reach of 3k at the time.

In addition to a mix of content, post often, but not too often. I’ve seen pages that post daily or even hourly and have observed that do not help engagement, but hurts it. The perfect mix that I’ve found so far is every other to every third day. However, different readerships might have different needs. Be willing to play with your content and posting schedule to find what works well for you. And, keep in mind that social media is constantly changing. What works today may not work tomorrow.

What have you found that works well?

Melissa Haag

by: Melissa Haag

Melissa Haag lives in Wisconsin with her husband and three children.  An avid reader she spent many hours curled in a comfortable chair flipping pages in her teens. She began writing a few years ago when some ideas just refused to be ignored any longer.

Jul

11, 2017 | General, Members | comment |

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